LION White & White Japanese Whitening Toothpaste

LION White & White Japanese Whitening Toothpaste is a daily fluoride toothpaste from Japanese oral-care brand LION, created to combine routine cleaning, cavity protection and a brighter-looking tooth surface in one straightforward formula.

The toothpaste uses a calcium carbonate-based cleaning system to help remove everyday surface buildup and staining during brushing. Rather than functioning as a peroxide bleaching treatment, it focuses on regular mechanical cleaning to help maintain teeth that look cleaner and naturally whiter over time.

The formula also contains sodium monofluorophosphate, a fluoride ingredient used to help strengthen tooth enamel and reduce the risk of cavities. Its crisp mint flavor provides a clean, refreshing finish, while the generous 150g size makes it practical for regular morning and nighttime brushing.

Daily Whitening Care. Fluoride Protection. Fresh Mint Clean.

A classic Japanese whitening toothpaste designed to help remove surface stains, support cavity protection and leave teeth feeling clean and refreshed after everyday brushing.

• Surface stain removal: Helps clean away everyday buildup and discoloration from the tooth surface during brushing.
• Brighter-looking teeth: Regular cleaning helps maintain a cleaner and naturally whiter-looking smile.
• Calcium carbonate cleaning system: Uses a polishing and cleaning ingredient to help remove deposits from the tooth surface.
• Fluoride formula: Contains sodium monofluorophosphate to help strengthen teeth and support cavity prevention.
• Daily cavity care: Designed for consistent use as part of a regular oral-hygiene routine.
• Fresh mint flavor: Provides a crisp mint taste for a clean and refreshing brushing experience.
• Everyday oral care: Suitable for regular morning and nighttime brushing.
• Japanese oral-care product: Part of LION's established White & White toothpaste line.
• 150g value size: Generous tube size designed for convenient everyday use.
• Non-peroxide whitening approach: Focuses on cleaning away surface staining rather than chemical bleaching.

Cleaner, Brighter-Looking Teeth with Everyday Cavity Protection

• Helps remove everyday surface stains and tooth buildup.
• Helps maintain a cleaner and brighter-looking smile.
• Supports stronger teeth with fluoride.
• Helps protect against cavities with regular brushing.
• Leaves the mouth feeling clean and refreshed after use.
• Fresh mint flavor provides a crisp finish during daily brushing.
• Fits easily into both morning and nighttime oral-care routines.
• Large 150g format provides a practical size for consistent everyday use.

How to Use

1. Apply an appropriate amount of toothpaste to a toothbrush.
2. Brush all tooth surfaces thoroughly using gentle circular or back-and-forth motions.
3. Pay additional attention to areas where plaque and surface staining tend to collect.
4. Brush along the gumline carefully without applying excessive pressure.
5. Spit out the toothpaste after brushing.
6. Rinse as desired and use regularly as part of your daily oral-care routine.

Important Information

Contains fluoride in the form of sodium monofluorophosphate and cleaning ingredients intended to help remove surface deposits during brushing. This product is a daily toothpaste and is not a peroxide-based tooth bleaching treatment. Ingredient formulations and packaging may be updated by the manufacturer, so always refer to the product packaging for the most current ingredient list, directions and warnings. Do not swallow. Discontinue use if irritation or another unusual reaction occurs. Keep out of reach of young children except under appropriate adult supervision.

You Get:

• 1 × LION White & White Japanese Whitening Toothpaste
• Net Weight: 150g
• Flavor: Fresh Mint